(BVM) – NIL has continued to shape the landscape of college sports as athletes around the country are benefiting from the change in the name, image and likeness policies.
College football has enjoyed its fair share of success over the past year with quarterbacks like Bryce Young and CJ Stroud cashing in on their off-field partnerships, sponsorships and brand deals. The duo had a projected NIL valuation of $3.2 and $2.5 million, respectively, during the 2022 campaign and enjoyed deals with companies like Onyx, Fanatics and Cash App.
The upcoming group of stars set to take over the mantle have already begun to take shape. Power 5 programs offering early partnerships have presented plenty of opportunities for incoming freshmen ready to make a name for themselves at the collegiate level.
With that said, here’s a look at college football’s 10 highest freshmen valuations entering the 2023-24 season. The data provided is collected by On3.