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Arkansas Razorbacks football reports FY2023 financial triumph
Credit: © Gabriel Mayberry-USA TODAY Sports

Arkansas Razorbacks football reports FY2023 financial triumph

FAYETTEVILLE, Ark. (BVM) – The University of Arkansas in Fayetteville’s athletic department has filed its annual financial report to the NCAA for the 2023 fiscal year. 

The 80-page filing for fiscal year 2023 covers the reporting year from July 1, 2022 to June 30, 2023. Many can recall that the Razorbacks capped the 7-6 campaign with a thrilling 55-53 win against Kansas in the Liberty Bowl. 

Here are the takeaways about the Razorbacks football program’s revenue, expenses and profits from the NCAA report.  


Arkansas athletics across all sports generated $167,366,549 in total operating revenue – which is a $14.9 million increase from FY2022. 

Specifically, the football program raked in $72.5 million in revenue in FY2023, which is 43% of the university’s total athletics revenue. While football is the top revenue-generating sport – men’s basketball follows in second with $19.3 million in revenue. 

Unfortunately, football revenue is down from the previous reporting year; the program raked in $83.7 million in revenue back in FY2022.  

One significant revenue-generating category is ticket sales. Arkansas athletics across all sports made $51.1 million in ticket sales in FY2023. Football alone brought in $38.9 million of those total ticket sales (up $3.6 million from the previous year).  

Football revenue also came from game programs, novelties, parking and concession sales ($1.8 million). Media rights from football tallied $15.1 million of the $37.8 million department total. Football’s royalties, licensing, advertisement and sponsorships reached $4.2 million (21% of the department’s total). 


Arkansas athletics across all sports spent $166,552,649 in total operating expenses, however, the department expensed $22.2 million less in FY2022. 

In particular, football used up $53.9 million of the university’s athletic expense budget in FY2023, while men’s basketball spent the second most at $13.8 million. Notably, football spent $6.9 million less back in FY2022. 

So, where did football up the spending? One example surrounds recruits; the recruiting budget went from $1.2 million in FY2022 to $1.8 million in FY2023. Another example pertains to the $1.1 million increase in head and assistant football coaching salaries, benefits and bonuses. Team travel (lodging, meals, air and ground travel) increased from $1.8 million in FY2022 to $2.1 million in FY2023. 


The Arkansas athletics department as a whole posted $813,900 in profits during FY2023. Unfortunately, that number is significantly down from the $8.2 million in profits from FY2022. 

Fortunately, the football team was profitable in FY2023 at $18.5 million. However, in comparison, the FY2022 profits doubled that at $36.7 million.  

Overall, football was one of only two profitable teams during the 2022-2023 season at Arkansas considering that men’s basketball made $5.5 million.