LOS ANGELES – Check out the highest NIL earners among California high school basketball players. The Golden State became the first state to legalize name, image and likeness payments to players back in 2019 and with state law trumping NCAA rules, any college athlete from a California school can make money while playing.
Whether it be paid sponsorship deals, starting their own camps or even selling their own fan gear, elite college athletes are capitalizing on the evolving NIL landscape. With California being home to some of the best basketball talent in the country, many of them are projected to make hundreds of thousands of dollars once they enter the collegiate ranks thanks to their name, image and likeness.
Take a look at the California high school basketball players who stand to make the most NIL money once they officially become college athletes, according to On3.