A woman’s worth: 10 biggest NIL earners in college basketball
7. Deja Kelly, North Carolina
Kelly has played three seasons of college basketball and has made the All-ACC first team in two of them. She averaged 16.3 points last season for the Tar Heels.
Deja Kelly's go-ahead bucket wins the game for North Carolina 🔥
UNC takes down St. John's to advance 👏 pic.twitter.com/kpbkwrSg8x
— Bleacher Report (@BleacherReport) March 18, 2023
The North Carolina guard has deals with Crocs, Beats by Dre and Dunkin’. She is worth $221,000 on the NIL market.

