The money game: 10 richest LSU athletes based on NIL
BATON ROUGE, La. (BVM) – Louisiana State University Athletics is set to be featured in Amazon’s “The Money Game,” which will showcase the impact of NIL on the LSU Tigers.
LSU student-athletes have dominated the NIL game; Tigers athletes across all sports have landed about 2,000 NIL endorsement deals since the NCAA began allowing them in 2021, according to the University.
Here are the top 10 LSU athletes with the highest NIL valuations.
The data provided is collected by On3, which is the industry’s leading index that analyzed “performance, influence and exposure” to estimate the “projected annual dollar value” for these LSU athletes. Note that athletes who have declared for the NFL draft, such as Jayden Daniels, are excluded. Additionally, some sports are excluded since the data isn’t available.
