Manchester United is eyeing Dan Ashworth, a highly-respected executive in English football, for the role of sporting director under INEOS' planned restructuring of the club's football department. Ashworth's impressive track record and experience in leading football operations have made him a leading candidate, with Gareth Southgate and Sir Dave Brailsford expressing confidence in his suitability for the task of reviving the club's former glories. The role of a sporting director is crucial as it involves overseeing the football department and managing recruitment, with Ashworth's potential appointment signaling a significant shift in the club's operations.

The Big Picture

Manchester United's pursuit of Dan Ashworth as a sporting director reflects a strategic move to bolster the football department under INEOS' envisioned restructuring, aiming to generate enthusiasm and momentum across the club while addressing the need for strong leadership and a defined football strategy.

By the Numbers
  • Ashworth played a key role in West Brom's two promotions and top-half Premier League finish.
  • Ashworth's potential appointment comes after The Athletic's report on his reputation and the dynamics at play in negotiating his exit from Newcastle.
Yes, But

The potential appointment of Ashworth raises questions about the future of current football director John Murtough and technical director Darren Fletcher at Manchester United.

State of Play
  • Ashworth's potential role as sporting director at United would involve significant responsibilities, including overseeing recruitment and managing the football department.
  • INEOS' planned restructuring aims to establish a clear hierarchy within the football department, with the sporting director positioned at the top.
What's Next

Negotiations with Newcastle over Ashworth's exit are expected to begin, with INEOS prepared to pay for his release and eager to secure his appointment in time for the summer transfer window at United.

Bottom Line

The potential appointment of Dan Ashworth as sporting director signifies a pivotal move for Manchester United, reflecting a strategic shift in the club's football operations and signaling a focus on strong leadership and recruitment expertise to drive the club's future success.