10 richest college basketball players based on NIL in 2025
7. Kam Jones, Marquette Golden Eagles
Jones wasn’t a high major prospect coming out of high school as he ranked No. 166 in the Class of 2021. So, unlike many others on this list, he entered his college freshman season with a low NIL worth.
Jones has since become one of the best offensive players in the country, contributing to his $1.6 million NIL valuation.
He’s signed with Be The Difference NIL, a collection of donors and alumni that supports student-athletes at Marquette. His NIL portfolio now includes partnerships with well-known brands such as Crush Soda.
Kam Jones spotted signing autographs for fans wearing his NIL Store merchandise after yesterday’s game 👀
Shop Kam’s Locker Room: https://t.co/ptEJ930snH#WeAreMarquette | #MarquetteNILStore pic.twitter.com/F0Xx56ro2V
— Marquette NIL Store (@marquettestore) December 1, 2024
