SoFi logo to appear on Notre Dame sports uniforms as part of multi-year partnership

SOUTH BEND, Ind. (WNDU) - The University of Notre Dame has announced a multi-year deal with SoFi Technologies, making SoFi the official financial services partner of Notre Dame Athletics. SoFi will become the first non-apparel brand to appear as a jersey patch across all Fighting Irish uniforms in every sport, beginning this season. The university said the collaboration will support student-athletes through Notre Dame’s “4 for Forever” promise, which includes an annual fund for scholarships, financial education, and career development. The partnership also launches the SoFi Champions Scholarship for walk-on student-athletes, honoring one men’s and one women’s recipient each year...