Keelyn Harkey has been appointed as the associate director of athletics strategic communications at the University of Iowa, effective August 24. In this role, he will be the main contact for the women’s basketball team and oversee coverage for women’s soccer, women’s golf, and rowing. Harkey previously held a similar position at the University of Richmond, where he contributed significantly to the women’s basketball team's NCAA success.

By the Numbers
  • Harkey was the communications contact for Richmond women’s basketball during three consecutive NCAA Tournament appearances (2024-2026).
  • He played a pivotal role in the first NCAA Tournament victory in Richmond's history in 2025.
State of Play
  • Harkey's hiring aligns with Iowa's goal of enhancing its athletic communications strategy.
  • The athletics department is expected to benefit from his award-winning experience and proven success in sports communications.
What's Next

As Harkey transitions into his new role, expect him to implement innovative communication strategies that highlight Iowa's athletic programs, especially women's sports, to boost engagement and visibility.

Bottom Line

Harkey's extensive experience in athletics communications, particularly with successful women's programs, could significantly elevate Iowa's strategic outreach and overall sports brand.