NHL Deputy Commissioner Bill Daly announced plans for the league to potentially expand by adding a 33rd team by the 2029-30 season. The focus is on a Texas-based ownership group, primarily targeting Houston, with Austin as an alternative. Daly indicated that the league aims to have definitive agreements finalized by December, allowing the new franchise to begin play in early 2029. Despite expansion talks, Daly noted that interest in Canadian markets remains low, with Quebec City lacking a committed ownership group.

By the Numbers
  • The NHL can add a 33rd team by the 2029-30 season.
  • The preferred market is Houston, with the possibility of Austin considered.
Yes, But

While there's excitement about expansion in Texas, the NHL has diminished interest in additional Canadian markets, highlighting a contrast in market vitality. Quebec City had previously submitted a bid, but a lack of ownership interest has stalled progress.

State of Play
  • Negotiations for the Houston franchise are reportedly advanced with a framework of a transaction established.
  • Interest in Canadian franchises is currently low, with no significant ownership groups stepping forward.
What's Next

The NHL will likely finalize agreements with the Texas ownership group by December 2023, pushing for a new franchise to begin play in the 2029-30 season. Continued discussions on potential expansion in other U.S. markets may also arise.

Bottom Line

The potential addition of a 33rd team marks a significant shift in the NHL's expansion strategy, prioritizing U.S. markets over Canada. This could reshape the competitive landscape and generate renewed interest in hockey, particularly in Texas.