‘Coordinated media blitz’: Embattled Good Good CEO goes on offensive

News By: Kevin Cunningham August 28, 2026 Callaway ended its partnership with Good Good Golf on Thursday. Early Friday morning, embattled Good Good Golf CEO Matt Kendrick took to social media to criticize Callaway Golf amid the fallout over a controversial ad that has roiled the golf world. The ad, which featured Good Good co-founder Garrett Clark shoving fellow creator Alexis Miestowski, was widely panned for depicting violence against women. The marketing spot, which was produced by Good Good, was created to promote a new Callaway x Good Good driver, and it was approved by Callaway before being posted. Both…