Nevada Athletics announces partnership with Uptop to launch Wolf Pack Rewards

RENO, Nev. – Nevada Athletics and Wolf Pack Sports Properties announced today a new partnership with Uptop, a Rain company, bringing Uptop’s innovative fan rewards technology, and infrastructure built on Avalanche to the Wolf Pack community. Through the partnership, facilitated by Learfield’s Wolf Pack Sports Properties, the exclusive multimedia rights holder of Nevada Athletics, Uptop will create new opportunities for Wolf Pack fans to be rewarded for the ways they already support Nevada. Uptop’s platform connects everyday fan engagement and purchases with rewards, helping bring fans, Nevada Athletics, and participating corporate partners together in a new digital experience. Wolf Pack…