Bally’s Expands BKB Partnership With ForceIQ and Biloxi Fight
Bally’s is expanding its partnership with BKB Bare Knuckle Boxing, combining casino venues, punch-tracking technology and streaming under the Bally’s Fightnight banner. The next event is Oct. 23 at Hard Rock Hotel & Casino Biloxi, headlined by Jarod Grant against replacement opponent Luis Guerrero.
By the Numbers- Grant: 8-3 record, with 6 knockouts.
- Guerrero: 1-1 record, with 1 knockout.
- The Biloxi broadcast begins at 8 p.m. ET / 7 p.m. CT on Bally Sports Live and EstrellaTV’s free, ad-supported streaming channels.
- The next Bally’s Fightnight event is scheduled for Nov. 20 in Dover, Delaware.
Grant’s opponent changed days before fight night: Guerrero replaces Bekhzod Usmonov. The event also features a notable weight-class shift, with light heavyweight champion Cub Hawkins moving down to face unbeaten Rowdy Montgomery at middleweight.
State of Play- Bally’s owns and operates the Biloxi venue through a subsidiary and is bringing its ForceIQ technology and distribution platforms to the event.
- Sensors in fighters’ hand wraps track punch speed, retraction speed, punch type and G-force, with data displayed in the arena and on broadcasts.
- The technology supports viewer features such as leaderboards, heat maps, power rankings and fantasy-style scoring.
The series moves to Bally’s Dover Casino Resort on Nov. 20. Hank Lundy and Jairo Santos are set to headline in a five-round welterweight bout, with both making their professional bare-knuckle debuts.
Bottom LineBally’s is building more than a fight-night sponsorship: it is linking the venue, live fight data and broadcast distribution in one package. The Biloxi event will put that integrated approach on display.
Read more at LowKickMMA.com
The summary of the linked article was generated with the assistance of artificial intelligence technology from OpenAI
