Florida State is hiring alumnus Jeff Purinton as athletic director after a months-long search, putting him in charge of finding a replacement for fired coach Mike Norvell and restoring the Seminoles’ standing in college football. Purinton’s experience at Arkansas State, Learfield and Alabama could also help Florida State pursue a future move to a top conference.

By the Numbers
  • Norvell went 41-39 at Florida State.
  • The Seminoles finished 13-0 in the 2023 regular season but were left out of the College Football Playoff.
  • Florida State paid Norvell a $46 million buyout.
  • Purinton spent 15 years in Alabama’s athletic department.
Yes, But

Purinton’s SEC connections may help in future conference realignment, but relationships alone won’t secure Florida State a place among the sport’s elite. The Seminoles first need to prove themselves on the field.

What's Next

Purinton’s immediate priority is hiring a football coach who can return Florida State to national contention. He’ll also need to rally donor support and set a long-term direction for the athletic department.

Bottom Line

Purinton brings relevant experience and deep Florida State ties, but his success will hinge on making the right coaching hire—and building a program strong enough to match the school’s ambitions.