Top 5 richest Penn State Nittany Lions based on NIL
2. Abdul Carter
Carter’s talent alone speaks to his $857,000 NIL valuation. After entering the 2024 season as one of the top 20 players in college football, he’s been projected as a potential No. 3 pick in CBS Sports’ latest 2025 NFL Mock Draft.
Carter maintained a substantial roster value this season after making an impressive transition from linebacker to defensive end. He remains optimistic about his future as an edge rusher, stating, “You haven’t seen the best of me yet.”
With increased eyes on Carter’s abilities this season, he’s also experienced a spike in his social media following – totaling 40,000 users on Instagram and X. Some of his more notable partnerships announced on social media included Curry Supply and Philadelphia Sportscard & Memorabilia Show. He even received a Tesla through a NIL collaboration with Inch & Co.
For the next year, four Penn State football players will each receive a Tesla as part of an NIL deal with construction company Inch & Co:
▪️ LB Abdul Carter
▪️ QB Drew Allar
▪️ CB Kalen King
▪️ OT Olu Fashanu pic.twitter.com/PIsFsbm1BS— Front Office Sports (@FOS) December 22, 2022
