Top 5 richest Texas Longhorns based on NIL

5. Isaiah Bond

Given his talent and subsequent popularity, Bond boasts an impressive NIL valuation of $770,000.   

He entered the 2024 season as one of the top 100 college football players. The wide receiver also boasts 200,000 followers across Instagram and TikTok, further adding to his marketability.  

Since the school year starter, he has leveraged his influence by posting advertisements for Arnold & Itkin, luxury brand Armani Beauty, Raising Cane’s, H&M and Mizzen+Main clothing. 

One of his most lucrative NIL deals showcased on social media features a promotional video for Lamborghini Austin, where Bond is seen emerging from what appears to be a white Lamborghini Urus (~$250,000).  

New Post: Lamborghini Austin Chooses Isaiah Bond and Michael Taaffe for NIL Deal, Driving Luxury on Campus https://t.co/PWrIP0CYDn pic.twitter.com/tivqXdU9L0

— NoOne (@mahmadsohel) August 13, 2024